An absurd piece of shortsighted nonsense from BBQ, bemoaning the fact that WBOOG(2) Radiohead’s fans didnt fall overthemselvs like Ron Paul supports to pour money into their account in exchange for their new set of recordings (formerly called an ‘Album’):
“Radiohead have been bankrolled by their former label for the last 15 years,” said Michael Laskow, chief executive of Taxi, a company that helps bands get signed to record labels.
“They’ve built a fanbase in the millions with their label, and now they’re able to cash in on that fan base with none of the income or profit going to the label this time around.”
“How will new artists be able to use this model if they haven’t built a fan base in the millions?” he added.
I will tell you how they will use this model and make millions.
They will do it like this. Mia Rose has literally millions of fans all over the world, gained simply by posting her music on YouTube.
This is how artists will promote themselves in the future, and they will make more than a living out of it, by selling merchandise related to themselves and their music, and through licensing.
We are in the middle of a transition period between the Soviet era of music manufacture and distribution and ‘teh internets’ era; the era of dematerialized frictionless distribution, the era of music as a service, not a product.
Only the buggy whip selling computer illiterate, evil paternalist losers at the BBC whine about this new era.
But you know this!